Project Description

Absolut Elyx

Oncon Campaign

OBJECTIVES

  • Drive trial at venues & encourage sales
  • Promote and educate consumers about the brand
  • Facilitate 250 activations over a 3 month period
  • Create a VIP experience for current brand loyal fans and engage with new non brand users

REGIONS

  • Gauteng
  • Western Cape
  • Kwa Zulu Natal